My PPC Pal
Amazon PPC Made Easy. Save Time, Save Money, Drive Sales! Welcome to My PPC Pal, the most complete automation tool for Amazon Sponsored Products Campaigns.
My PPC Pal is an Amazon Sponsored Products automation tool which allows you to set up custom rules to make optimization decisions on your behalf. It can connect to your existing campaigns, or you can create campaigns which are specifically for My PPC Pal to automate for you. My PPC Pal is not a keyword research tool, so you have to set up your campaigns with as many product specific keywords as you can find. If you need help setting up your campaigns, please check out this article we wrote – Rank Higher With Amazon PPC. Once your campaigns are set up and connected to My PPC Pal, we will optimize them for you by raising and lowering bids, pausing keywords which fall below your set metrics, and adding negative customer search terms to your Ad Groups.